When Concept Car Plans Go Astray…

13 Фев 2015 | Author: | No comments yet »

Toyota XYR

When Concept Car Plans Go

Companies have to generate and profit, Car companies are no exception. do this by selling cars (or at charging fees on “free” and other such stuff). is a cornerstone of there strategy, and car are a great way to generate some Hence, car companies need to interest at car shows. The concept car has a mainstay in their publicity they have to have every show, every Unfortunately, that’s a tall I mean, how many concepts can you up with?

Surprisingly, how many turns out to be a lot, and the flow of ideas seem to be slowing down 50+ years. But even the largest of can sometimes get its schedules mixed up, forget, plans go astray. And it matter how big the company, take a at the Toyota XYR, for example.

acronym is about all you can say about to one. Where’s the concept? A 68% of all ten year old Celica’s have a like this. When turned out this concept, the was in production. All they did was bolt on an wing at the back. I suppose thought there was something about clamping the wing far-too-close-together uprights. At any sort of the wing probably wobbled a duck. Toyota probably that impressed either. To criticism, one of their blurbs the instruments were “legible.” legible instruments, there’s a forward for car-kind.

The Swedes are well known for cool, calm and collected. But you help wondering if they trying to be cool, calm, and when they turned out the Performance Concept, or whether just forgot the date of the and had to pull the CFOs car from the car stick side-skirts on, and give it a polishing.

After all, when was the time you remember “performance” to mind with the words wagon” (or “estate” if you’re in parts of the world). This was an car with a couple of stick on In Volvo’s favor, only of all their cars have suffered this sort of so you could say “you never see a like that.” On the other as you look at that picture you to realize why that’s the case.

Mercury fell into trap, too. Obviously the of all scheduling faux pas led them to up at the Detroit show with a car had been in full production for

Yes, they stuck on a of blacked-out headlight covers and a new set of wheel, but otherwise? You can drive any street in America and see a Mercury like this. My only was that they were to set a precedence for all the tuner-boys out there in the of retaining some kind of identity. There again, that’s a bit too much of a concept!


(Images courtesy of Toyota, Volvo and Ford)

Toyota XYR
Toyota XYR
Toyota XYR


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