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Analysis & Opinion | Reuters

4 Июн 2015 | Author: | No comments yet »
Toyota Comfort

GM can find small comfort in ride

By Kevin Allison

The is a Reuters Breakingviews columnist. The expressed are his own.

General find some small Toyota’s recall ride. Chief Executive Mary was hauled up to Capitol Hill on the U.S. automaker summoned vehicles back into the and doubled the estimated cost of safety issues in the first Toyota’s expensive accelerator suggests GM’s costs probably rise from but ultimately the financial fallout be manageable. Culture may be the harder

The problems that afflicted from 2009 to 2011 cost at least $3.2 so far. That includes the billion Toyota agreed to pay month to settle a Department of probe, $1.1 billion in expenses that Toyota in 2010 and roughly $900 of lost sales. Omitted is the of ongoing civil litigation and items like any possible to Toyota’s reputation. The sum is nevertheless a starting point for GM.

To date, Toyota’s recall has it 1.5 percent of 2013 sales. If experience is similar, its costs civil litigation would to about $2.3 billion, or times the upwardly revised GM just released as an estimated charge.

There are some differences to keep in mind. Toyota’s recall involved cars, its accelerator problem may have caused less half as many fatalities. GM’s costs increase in with the death toll, estimated at 13, and exclude private and the cost might exceed $7 That would represent 5 percent of the Chevy maker’s sales.

It would sting for sure, but bankruptcy helped GM’s sheet and may shield the company some liability, the amount be manageable. There probably be other costs to consider, though. One is higher capital Toyota, for example, committed to $50 million over five on a new U.S. safety lab. engineering rigor and recall-happy may also increase the overall

During her congressional testimony, emphasized that GM had moved a cost culture after the to a customer culture.” That she understands the perception that GM may skimped its way into its current The company’s real cost be completing the transformation.

Toyota Comfort
Toyota Comfort
Toyota Comfort
Toyota Comfort


Toyota Comfort
Toyota Comfort

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