Here Are The March 2014 'Big 8' US Auto Sales Numbers: GM, Ford…

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Here Are The March 2014 8’ US Auto Sales GM, Ford, Chrysler, Toyota, Nissan, Kia/Hyundai, Volkswagen

here for the March 2014 new-auto sales results. here for more forecast

The world’s “Big 8” automakers are March U.S. monthly figures throughout the day Tuesday. expect sales to have 1.48 million from million in February, or about a 2 increase from March

The unusually harsh winter has been blamed for lower-than-expected at the start of the year. February’s hit 15.3 million, which the consensus estimate of about million.

UPDATE 3:40 EDT – General Motors Co. (NYSE:GM)

an unusual delay in reporting its sales figures, the world’s automaker based on the latest sales volume said U.S. deliveries in March up 7.4 percent to 245,950 vehicles on growth in demand for Chevrolet passenger cars and double-digit in Buick.

“We expect to see solid growth in the months ahead, the job market, household income and spending all showing positive Kurt McNeil, U.S. president of Sales Operations, in announcing the sales figures.

GM that the seasonally adjusted rate (SAAR), or how many are being sold based on a running estimate adjusted for fluctuations, touched 16 million. estimate is higher than the consensus of 15.8 million. figure would be good that puts the U.S. market in line to topping 16 units in 2014.   GM’s level is still higher what’s considered healthy, at vehicles, or an 83-day supply. But figure is down form 87 the previous month. Sixty of supply is considered the sweet – not too many, not too few – but levels tend to be in the early months in anticipation of an in demand heading toward

The owner of the Chevrolet, GMC, and Cadillac brands said it hit a new for average transaction price of $34,000 per sale. The company leads the industry in incentive

Cadillac division sales 6.3 percent, to 14,765 units. Buick and Chevrolet all saw increases. of the company’s top-selling vehicle, the pickup truck, increased 7 percent to 42,247.

GM winners for 2014:

— All models in the division saw sales increases, the bestselling Enclave full-sized crossover delivering 1.5 percent to 5,319 vehicles. Coming in at No. 2 in sales volume was the Verano sedan, up 7.2 percent to 4,472.

The Cadillac SRX was the only gainer in luxury division. Sales of the mid-sized crossover increased percent to 5,058.

— The GMC midsized crossover saw a 7.2 percent in demand, to 9,059 units.

GM for the month:

— Chevrolet sales fell 12.3 to 12,952.

— Deliveries of the Cadillac ATS luxury sedan fell 17 percent to 2,982.

— of the GMC Acadia full-sized crossover by 16.7 percent to 8,339.

2:53 p.m. EDT – Toyota Sales (TMS), U.S.A.

Brand new Toyota cars are on the sales lot at Toyota Marin on 19, 2014 in San Rafael, California. Sullivan/Getty Images

The U.S. of the world’s largest automaker by volume announced earlier its monthly sales figures in it reported a 4.9 percent increase in March U.S. sales to 215,348 vehicles. Here’s a of the highlights the company released afternoon Eastern Daylight

Toyota brand cars, make up nearly half of all sales, saw a 2.9 percent drop to units. Toyota SUVs sales by 18.7 percent to while deliveries of the Tacoma and pickup tricks increased a 10.3 percent to 82,867.

division sales were up percent to 28,593 on robust in both cars and SUVs.

winners for March:

— of the best-selling Toyota vehicle, the sedan, increased 11.4 to 41,953. This incentives-driven comes after deliveries of the fell by over 7 percent in the in February.

— Demand for the 4Runner mid-sized SUV led to a 53 percent in sales, to 7,062 units.

Deliveries of the Toyota Highlander crossover increased 14.3 to 13,019 vehicles.

Toyota for March:

— Prius sales dropped 16 percent to units.

— Corolla sales also fell, by 5.5 to 29,685.

— The Sienna lost 8.6 percent of sales (to 11,027) compared to last

UPDATE 2:28 p.m. EDT – Honda Motor Co.

The U.S. of Japan’s second largest manufacturer said Tuesday sales in March declined 2 to 133,318 units, as demand for its vehicle, the Accord sedan, and demand for its popular Odyssey was almost flat.

The company a swipe at the competition’s growth in spending.

“Despite heavy from several major Honda market share strong,” the company said in the announcing the data. Incentive helps fuel sales but profit margins and can wipe out in average transaction prices.

luxury Acura division 10.5 percent almost on demand for the MDX mid-sized luxury and its compact version, the RDX.

March 2014 winners:

The Acura MDX and RDX made up nearly 67 (10,373 units) of all new Acuras in the U.S. last month, the current crest in popularity for SUVs.

— The CR-V crossover continues to be a key product for with 28,657 deliveries in the in March, a 6.5 percent increase to the same month last

Honda’s March 2014

— As crossover SUV demand to snatch segment share sedans, sales of Honda’s product, the Accord sedan, was hit month with a 7-percent to 33,962 units.

— The did not feel the crossover love month. Sales of the mid-sized CUV nearly 21 percent to 8,894.

1:43 p.m. EDT – Kia Motors Inc.

Kia introduces the Niro vehicle at the Chicago Auto on March 6, 2014 in Chicago, Scott Olson/Getty Images

The Calif.-based subsidiary of the South automaker said Tuesday vehicle deliveries were up percent in March, with of its bestselling U.S.-built Optima sedan rising 13.5 to 16,310, an all-time monthly

Kia and Hyundai, which share operations and therefore typically their data combined, total sales by 3.7 percent, to units largely on better from Kia’s key models. The transaction price for the conjoined increased 2.2 percent from the month last year, to Kia-Hyundai have the lowest price in the industry largely due to its exposure to entry level The new Kia K900 luxury sedan currently arriving at U.S. (105 of them sold month) and the 2015 Hyundai due out later this month is an to change the South Korean reputation as producers of low-cost

The two companies led the industry in incentive growth in March, though average remained the lowest at per sale. Honda is the only “Big 8” automaker that has incentive spending below per transaction. All of the top eight global increased incentive spending to March 2013 (year-over-year) and 2014 (month-over-month), by an average of 7.9 and 2.6 percent respectively, according to from TrueCar, Inc.

Kia 2014 winners:

— In to the Optima, the Soul compact had a record breaking month sales growing nearly 16 to 13,992 units.

— compact crossover deliveries 33 percent to 3,571.

Kia March losers:

— The Rio subcompact, almost 11 percent to 3,571.

Sorento mid-sized crossover fell 13.3 percent to

UPDATE 12:46 p.m. EDT – Motor America

Hyundai 2015 Genesis at the North International Auto Show on January 13, 2014 in Detroit, The car is expected to hit U.S. dealer later this month. Olson/Getty Images

The Fountain Calif.-based subsidiary of the South automaker said Tuesday U.S. vehicle deliveries in March by 1.9 percent to 67,005

While announcing the numbers, Bob vice president of sales, lingering winter weather in the half of the month impacted but “during the second half of we saw very nice gains in our pace that we expect to throughout the month of April.”

rising slightly in February to the same month the previous deliveries of the best-selling Elantra fell nearly 18 percent in

Hyundai winners for the month:

Santa Fe midsize crossover shot up almost 37 percent to

— Sonata midsize deliveries increased by nearly 7 to 19,248.

— Tucson crossover sales grew 14 percent to 4,627.

Hyundai for the month (other than the

— Sales of the Genesis luxury vehicle declined 30 during a sell-down period of the all-new 2015 model set to hit U.S. dealer showrooms this month. The company today the new version of the company’s car will start at $38,000.

11:27 a.m. EDT – Nissan America Inc.

A worker up a Nissan Leaf display a media preview day at the North International Auto Show on January 14, 2014 in Detroit, Nissan reported on Tuesday, 1, that it sold 2,507 in the U.S. in March, a 12.1 increase from the same last year. Leaf are up nearly 47 percent for the first of 2014. Scott Olson/Getty

The U.S. subsidiary of Japan’s auto company said that U.S. sales 8.3 percent to 149,136 vehicles, the monthly sales volume in the history.

“Nissan Rogue crossover] continues to overdeliver and it has been a factor in the company’s in 2014,” said Jesse senior analyst for the Chicago-based pricing and information provider “Small crossovers have the fastest-growing segment in recent and recently reached an 18 percent share – up from around 15 just a year ago. did exceptionally well because of its value proposition and well-received

Another reason for Nissan’s last month: the end of the Japanese year.

Car shoppers generally an easier time finding on Japanese brands in March it’s the end of the Japanese fiscal and those brands step up incentives to make one last push,” said Jessica senior analyst for, the automotive information provider. is usually more eager its competitors to play this

Nissan’s incentive spending deal-sweeteners car companies use to attract such as rebates) was up nearly 5 last month compared to 2013, to $2,889, according to by TrueCar Inc. The auto provider Kelley Blue says Nissan was the only 8” automaker to see its average transaction decline from the year-ago to $27,697. An increase in incentive coupled with a decline in transaction price means margins have slimmed on sales. Nissan currently Japanese automakers on incentive

On the other hand, sales in luxury Infiniti division up 12.5 percent last to 12,494 units. Automakers to have their best margins in luxury cars, buyers often load up on

Nissan’s winners for the month:

— Deliveries of the Infiniti the automaker’s first three-row crossover that was introduced in the last year and is made in Tenn. increased 27 percent to units. It was the second-best-selling Infiniti the Q50 compact sedan, which on sale in the U.S. in the third of last year. Recent tend to do well.

— The 2014 Rogue crossover went on sale in the U.S. in helped boost total deliveries by 26.3 percent to units. The Rogue is Nissan’s vehicle.

— Sentra sales increased 38.4 to 19,323 units.

Nissan’s for the month:

— Sales of the pickup truck manufactured on Miss. declined nearly 37 on low selling volume, to 1,314.

Altima deliveries declined 5 percent, to 35,921. The Altima is best seller.

— crossover sales fell 13 to 7,894 units.

UPDATE a.m. EDT – Volkswagen Group of Inc.

Dieter Meier L) Patrick Simon and Boris of the group Yellow attend the The Late Night’ at Tempelhof on March 8, 2014 in Berlin, Clemens Bilan/Getty Images

The subsidiary of the German automaker Tuesday that U.S. fell 2.6 percent with in all models except the best-selling compact car and Passat full-size

“With the spring selling upon us, we expect to see more ahead as we lay the groundwork for the launch of the Golf coming later summer,” Mark McNabb, operating officer for Volkswagen of America, said in a statement the results.

Volkswagen, which past General Motors year to become the world’s automaker by sales volume, doing well in the U.S. as there of compact hatchbacks, a key VW have been falling. The is also not doing well highly competitive crossovers, and it a pickup truck in a market strongly demands them.

— Passat deliveries 16.1 percent to 11,050 This is the first monthly this year for Volkswagen’s vehicle, which is manufactured at the Germany-based automaker’s Chattanooga, plant.

— Jetta sedan sales increased 6.3 to 13,687 units.


Four (yes, four) R hatchbacks were sold in the last month. Sales of mix of mini cars (the the GTI and the R) declined 30 percent to 1,989 compared to March 2013.

Deliveries of the CC, the fancier, four-door version of the Passat, fell percent to 1,129 units.

10 a.m. EDT – Ford Motor Co.

A Ford Focus is displayed at the US booth during the press day of the Motor Show in Geneva, on 4, 2014. FABRICE COFFRINI/AFP/Getty

Ford said Tuesday March sales increased 3.4 year-over-year to 244,167 vehicles as picked up in the latter half of the and Ford Fusion sedan hit an all-time record for the model, introduced in 2005.

“Overall retail sales in the continued to expand at the fastest in the nation – including California up 32 percent. F-Series also had a strong month, as did Lincoln John Felice, Ford president, U.S. sales, in a statement announcing the results.

average transaction price for vehicle sold increased 1.7 to $34,372, according to auto-pricing provider Kelley Blue Meanwhile, incentive spending from March 2013 is the highest of the “Big 8” global at 10.7 percent, or $3,260 per sold, according to industry provider TrueCar Inc. The a company spends on incentives, as rebates, the lower the profit per sale.

Deliveries of the Ford pickup truck, America’s vehicle, increased 5.1 percent to The company’s luxury Lincoln sales increased 31.4 to 8,969 units. Ford continued to outsell sedans, in with an overall industry


— Lincoln MKZ luxury sedan sales 71.7 percent, making up half of all Lincoln sales month at 4,052 units. The car was redesigned for the 2013 model

— Ford Fusion increased 8.8 percent to 32,963. The Fusion came out in the 2013 year and additional capacity was to Ford’s Flat Rock plant in Michigan to meet demand.

— Ford’s Interceptor Utility vehicle, the Explorer SUV used by law enforcement, departments and emergency agencies, is a seller, but deliveries shot up 45 to 1,583. Meanwhile, demand for Police Interceptor Sedan Taurus for cops) declined 4.2 to 887 units.


— The C-MAX compact didn’t so well in March. Deliveries 39 percent to 2,295 vehicles. have been losing market share in the U.S. as buyers gravitate to small SUVs.

— The Ford compact crossover is Ford’s utility vehicle, so any decline is Escape deliveries fell 0.8 to 28,701 units.

— of Ford’s Transit Connect, used commercially as a delivery van or declined nearly 17 percent to The Transit is manufactured at Ford’s in Valencia, Spain.


General Motors Co. annouced Tuesday morning its sales report would be for several hours due to a computer issue that impacted sales reporting. GM CEO Mary was scheduled to testify to the U.S. Energy and Commerce Committee regarding the controversial recall of 2.6 vehicles linked to at least 13

8:23 a.m. EDT: Group LLC

The new 2015 Chrysler 200 is in the Paint shop at the Sterling Assembly Plant March 14, in Sterling Heights, Michigan. The originally slated for closure in was transformed by an investment of more $1 billion and is now one of the Chrysler Group’s and most technologically advanced, more than 5 million feet of manufacturing space. Pugliano/Getty Images

Chrysler was the first to report on Tuesday. The Auburn Hills, automaker said U.S. increased 13 percent in March, to units, on strong demand for SUVs and Ram pickups.

Chrysler which is in the process of merging with Fiat SpA into a new called FCA (Fiat Chrysler said its Jeep brand had its sales month ever deliveries rising 47 percent to March 2013. The company’s Ram posted the best March in a

“Chrysler owes much of its so far in 2014 to the Jeep brand,” Jesse Toprak, senior for the Chicago-based automotive pricing and provider “Consumers are responding favorably to the most design direction for Chrysler thanks to the company’s decision to mid-cycle changes to keep line up fresh in an extremely environment.”

Chrysler’s average price increased 3.1 percent the previous March, to $32,018, to automotive vehicle valuation Kelley Blue Book. incentive spending increased 0.3 in the same period of time, to according to vehicle pricing and provider TrueCar Inc. transaction prices and lower spending (what manufacturers to entice sales, such as rebates) improve profit

Sales in the Chrysler brand, includes the 200 compact car, the 300 sedan and the Town Country declined 23 percent, while brand sales grew 1 as sales growth of the Caravan offset a decline in demand for the midsize sedan.

Chrysler’s and losers for the month:


Demand for the Grand Cherokee 26 percent to 15,940 units. The all-new Cherokee has also well with 36,906 sold in the first three of the year.

— Ram pickup grew 26 percent to 42,532.

Dodge Charger deliveries 10,000 units last a 15 percent increase over year.


— 200 sedan sales fell 55 to 7,531 ahead of the rollout of the version, due out later this

— Sales of the Dodge compact sedan declined 24 to 6,135 units.

— of the Challenger pony car declined 20 from last year, to units.

Toyota Camry sedan VII
Toyota Camry sedan VII
Toyota Camry sedan VII
Toyota Camry sedan VII

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